INSIGHT-FUELLED ADVERTISING
Digital Advertising, Audience Profiles, Advertising Intelligence and more
2018 Digital Advertising Trend Report
A Pureprofile research study in association with the Australian Marketing Institute (AMI) and Sparcmedia. Uncover current Digital Advertising Trends and unveil how marketers are using digital advertising to engage audiences, which channels, platforms and tools are being implemented, and if there are any missed opportunities.
Programmatic Advertising Guide
Here’s what you will find in this guide
– What is Programmatic Advertising
– Programmatic Advertising Industry Overview
– Why offer Programmatic Advertising
– Top 10 Factors to consider for Programmatic Advertising
– Going in-house vs a partnership model
– Key Takeaways
We Make Digital Advertising Work for You
By focusing on key impact areas to deliver positive results for your brand.
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ROI
Results that provide a positive return on your marketing investment.
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Audience
Understand your customers and find more of them.
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Multichannel
Engage your customers along the customer journey.
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Brand Safe
Present your brand in a safe digital advertising environment.
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Attribution
Measure the contribution of every advertising channel.
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ROI
Results that provide a positive return on your marketing investment.